If you’re like the millions of people out there who have come to the crushing realization that your ideas aren’t as funny as you think, you should watch this video. It will help you cater your idea to a wider audience (Dumb it down) in order to get more “hits” and therefore become rich beyond your wildest dreams. Or more realistically, get recognized at Food Lion and maybe a trip to the set of Tosh.0.

-E