News

Target hopes to make shopping a ‘snap’

Target hopes to make shopping a ‘snap’

IN A SNAP:Ever see something in an ad or a display and want to buy it — but you don't know who makes it? Target is coming out with an app that helps bridge that gap for shoppers. Photo: Associated Press

NEW YORK (AP) — Ever see something in an ad or a display and want to buy it — but you don’t know who makes it? Target is coming out with an app that helps bridge that gap for shoppers.

It’s an app called “In a Snap” — and it will let you scan through magazine ads in home decor magazines like Architecture and Real Simple.

Users scan the image — and when it’s recognized by the app, it can be added to your shopping cart as a possible purchase.

There are already apps that can scan codes and tell you what the product is and where to buy it. But it’s harder to come up with one that does a consistent job of recognizing images or objects.

Recent News

in National, Viral Videos

Girl, 4, boards bus for 3 a.m. snack run

Fresh
16-overlay3

Little Annabelle Ridgeway was determined to get a slushie.

in Entertainment

Trevor Noah set to replace Stewart on ‘Daily Show’

trevornoah

Comedy Central has named Trevor Noah, a 31-year-old comedian from South Africa, as Jon Stewart's replacement.

in Entertainment

‘Home’ tops weekend box office

home

Jennifer Lopez and Rihanna's new animated movie raked in $54 million this weekend.

in Entertainment

Hugh Jackman is done with ‘Wolverine’

Hugh Jackman

Jackman has played Wolverine for the past 15 years, including two stand-alone sequels.

in Entertainment

For $40K you can fly the friendly skies with Al Pacino

alpacino

"The Godfather" star is also giving film buffs the chance to have lunch with him for $12,000.