News

Facebook teams up with Fox on Super Bowl

Facebook teams up with Fox on Super Bowl

SUPER SOCIAL SUNDAY: Facebook and Fox team up for the Super Bowl. Photo: Associated Press

By Alexei Oreskovic

SAN FRANCISCO (Reuters) – Facebook Inc is collaborating with Fox Sports for Sunday’s Super Bowl broadcast, the social network’s latest move to increase its role as a hub for real-time conversations around sports and news events.

Fox will integrate content from Facebook into its pre-game television programming, including public comments from Facebook and Instagram users about the football game as well as fan statistics based on collective data from Facebook’s members.

The two companies have also created a website that will feature Facebook user data and videos of all the commercials that air during the game.

Facebook is increasingly competing with Twitter Inc to establish itself as the go-to hub for online discussions about sporting events, television programs and celebrities.

The Super Bowl collaboration with Fox builds on an existing partnership that Facebook struck with the TV network last year. More than 100 million viewers are expected to watch the football game on Sunday, which will pit the Denver Broncos against the Seattle Seahawks.

(Editing by Stephen Coates)

Recent News

in Entertainment

Today in entertainment history: Sept. 17

vanessawilliams

A look at the Hollywood headlines that went down in history.

in Entertainment

Eva Mendes and Ryan Gosling are parents

evamendes

The pair reportedly welcomed a baby girl last week.

in Viral Videos

Barbra Streisand on late-night TV for first time in 50 years

19-overlay1

And part of her appearance included singing duets with Jimmy Fallon.

in Music

KISS raises $1M for military museum

tommythayer

The rockers helped raise money for the renovation of a military museum in Oregon named after guitarist Tommy Thayer's father.

in Music

Queen honors Freddie Mercury with new vodka

freddie-mercury

The Stoli-made limited edition vodka marks the 40th anniversary of the band's hit single, "Killer Queen."